As part of their new Duke Street stand sponsorship, Lancashire-based betting firm BetSid offered Chorley FC manager Matt Jansen the chance to win a big donation for his chosen charity MENCAP Chorley with a £100 charity bet. Shunning favourite and two-time runner up Djakadam, Jansen astutely picked out eventual winner Sizing John at a massive 12/1, netting the charity a £1,200 donation.

Offered a free £100 bet by the chain, with any winnings to go to MENCAP Chorley, Matt Jansen chose Sizing John, a 12/1 shot in Friday’s showpiece event the Cheltenham Gold Cup. The winner of the 2017 Irish Gold Cup powered past leading favourites Djakadam and Native River up the Cheltenham hill to claim one of the most prestigious titles in National Hunt racing. 

Paul Kirkby, Operations Manager at BetSid, said: “It’s rare that a bookie cheers on a punter’s horse, but we were genuinely thrilled for Matt and for MENCAP when Sizing John powered home and won the Gold Cup. 

We’re delighted to be able to support non-league football here in Chorley, which we have developed close links with through what is now a chain of three shops in the town. On completing the deal that will see us support Chorley FC as a stand sponsor for the next two years, Matt Jansen was keen to come and visit our newest Chorley shop at Buckshaw Village to find out a little about the business.

“Matt is a big supporter of MENCAP and it was something we were equally keen to support. As a bookmakers, we decided to challenge him to a charity bet. Matt clearly came up with a very shrewd pick, overlooking the three horses that had been thought of as likely winners to pick the one that brought it home on the day!”

Matt Jansen said: “I’m absolutely delighted that I was able to secure a donation for a very worthwhile cause in MENCAP Chorley, and to win it as a charity bet just made it all the more satisfying. I was hoping Sizing John might be able to cause an upset, and from jumping the last fence knew that he had it in the bag.

“BetSid are a growing firm that like us, have big ambitions to kick on and go further. We feel that this is a great partnership all round, with BetSid providing us with invaluable sponsorship support and in return, benefitting from advertising directly to our growing attendances, which are among highest in the National League North.”

Founded in 2013, BetSid has expanded rapidly since then, now employing over 30 staff across shops in Chorley, Preston and Blackpool. With further ambitious expansion plans in the pipeline, the firm plan to add a telephone betting service shortly, and will then follow it with a full online betting offering.

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